CentreCup the new putting training aid

CentreCup®, the new putting training aid, has been bought by more than 100 teaching professionals in the first month of going on sale.

Orders for the unique training product - which uses a patented frame and brace design to guarantee a perfect pendulum putting stroke - have rocketed since it appeared on the practice ground at The European Open at the end of May.

CentreCup® units have been dispatched throughout the UK, Germany, Ireland and Denmark with additional sales inquiries being fielded from as far afield as South Africa and Australia.

CentreCup® designer, Ian Melville, a PGA Professional, said: “We are delighted with the response to CentreCup® from teaching professionals.

“One PGA professional had booked 20 putting lessons for CentreCup® before it had even been delivered, which demonstrates just how valuable it can be in generating additional income for Pros.

“CentreCup® is the only putting training aid that coaches the body to consistently produce the perfect pendulum action and golfers and coaches are seeing instant results when it is used in lessons.”

The unique frame and brace design of CentreCup® stops golfers from breaking their wrists and rotating or twisting their shoulders during the putting stroke - delivering the putter face perfectly square to the target line.

Rocking the shoulders on the vertical plane, with the putter held in the CentreCup® Anti-Break Putter Brace, coaches the body to consistently repeat a ‘straight back and straight through’ Pure Inline Square (PILS) action, preferred by some of the game’s great short-game coaches, including Dave Pelz.

The putter face stays square to target throughout the stroke, but more importantly, remains square within an ‘effective striking zone’ of around 10 inches either side of the ball, meaning the effect of any inconsistency in ball position in the golfer’s set up is immediately minimised.

Added Ian: “We are receiving inquiries daily from all parts of the world and we’re confident we have a training aid which has global potential.”

An advanced version of the product - CentreCup Pro® - has been specifically developed for more advanced players who prefer a slight shoulder rotation in their putting stroke, delivering the putter on an arcing ‘in-square-in’ path.

The main frame is hinged so it can be inclined from vertical (for as PILS stroke) to a maximum of 20 degrees (for an in-square-in’ stroke), which also makes it suitable for wedge play up to 50 yards from the green.

CentreCup® is available now with an introductory price of £295 + VAT.

Media contacts: John Kelly/Craig Bousfield, PowerMarketing UK Ltd

Tel: 01832 273156 or 01832 274579

Email: john@pmuklimited.com or craig@pmuklimited.com

CentreCup will be taking our revolutionary putting training aid to the Scottish Golf Show in March 2009.

We’ve taken a stand right by a putting green and we’ll be looking tom sink thousands of putts during the weekend - just as we did at the NEC Golf Show last year.

Ian Melville, CentreCup’s designer and honourary Scot (his sons are called Callum and Logan and he’s often seen in a kilt!) said: “We’re really looking forward to the show.

“Golfers loved the CentreCup putting traing aid in Birmingham and we’re sure we’ll get an even better response at the home of golf.”

After being successfully staged at the Royal Highland Centre in Ingliston, near Edinburgh, for the past three years, the 2009 Scottish Golf Show is going to Glasgow.

The three-day golfing extravaganza will be held at the Scottish Exhibition & Conference Centre (S.E.C.C.) from March 20-22, 2009. The perfect way to tee off your golfing season, the 2009 Scottish Golf Show is the one event that no serious golfer will want to miss.

As well as giving you the opportunity to try the latest equipment from the biggest brand names in the game, it will also feature one of Scotland’s largest retail golf shops, stands from over 100 top exhibitors, short game and putting practice areas, free lessons from professional golfers, trick-shot demonstrations plus much more besides.

Whether you’re a male, female, junior or senior golfer, the 2009 Scottish Golf Show is a ‘must’ for anyone serious about the game.

Come and try CentreCup. It’ll improve your putting - we guarantee it.

CentreCup was launched to golfers at the NEC Golf Show this weekend - with thousands of golfers and some of the biggest names in the sport all amazed by our sensational new putting training aid.

At one point during the weekend, golfers were queueing 32-deep to get a go on our ‘putting machine’ with inventor Ian Melville and fellow PGA Pro Andy Gorman from the Alison Nicholas Golf Academy dispensing advice and demonstrating CentreCup.

Alison Nicholas uses the CentreCup putting training aid at the NEC Golf Show

Harold Swash, one of the world’s great putting coaches visited us for a demo, as well as two-time Major winner, Alison Nicholas; English Ladies European Tour star, Felicity Johnson; and former European Tour star, Carl Watts (now a highly-regarded coach).

Today’s Golfer, the UK’s biggest-selling golf magazine interviewed Ian Melville for their website with resident teaching pro Dan Frost, and the lovely Sophie Horn from showmethegolf.tv also got a televised putting lesson for their next broadcast.

Said Ian: “We had an incredible show. The response to CentreCup has been nothing short of phenomenal.

“Many visitors said we were the best putting training aid they had ever seen or used. And for me, personally, to have Harold Swash on the stand was a great honour.”

CentreCup goes on sale from www.CentreCup.com in January.